# FlareLane

> FlareLane is a behavior-based CRM marketing solution (customer journey automation). It automatically sends push, SMS, KakaoTalk, in-app/in-web, and email messages at the right moment across the customer journey — signup, purchase, churn, and re-engagement — to turn messages into revenue.

FlareLane is operated by FlareLabs, Inc. (주식회사 플레어랩스). The product serves marketers and growth teams at consumer-facing digital services (e-commerce, fintech, mobility, retail) from startups to enterprises. It is ISMS-P certified (ISMS-P-KISA-2026-021) and serves both Korean and global markets. The site is available in Korean (/ko/), English (/en/), Japanese (/ja/), and Simplified Chinese (/zh-cn/). Documentation is localized to all four languages; the blog is currently available in Korean and English.

## Core capabilities

- **Customer journey automation**: visual scenario builder, conditional branching, A/B testing.
- **AI Agent**: analyzes data, suggests segments, plans and executes campaigns (with a human approval step).
- **Segmentation**: real-time targeting on behavior, attributes, and purchase history.
- **Hyper-personalization**: per-user message and per-channel copy optimization.
- **Analytics**: delivery, open, click, conversion, and multi-touch revenue attribution.
- **Channels**: mobile/app push, web push, KakaoTalk (알림톡 / 브랜드메시지), SMS, email, in-app messages (pop-ups), Webhook.
- Subscription management, frequency capping, and integrations (Google Tag Manager, Amplitude, Mixpanel, Airbridge, Cafe24).

## Scale

- 10B+ messages sent per year, 200M+ active users, 1M+ event calls per minute.

## Key pages

- [Home (EN)](https://flarelane.com/en/): Product overview and core capabilities.
- [Home (KO)](https://flarelane.com/ko/): Korean homepage.
- [Home (JA)](https://flarelane.com/ja/): Japanese homepage.
- [Home (ZH)](https://flarelane.com/zh-cn/): Simplified Chinese homepage.
- [Documentation (EN)](https://flarelane.com/en/docs/): Setup guides, SDK references, channels, and integrations (localized to ko/ja/zh-cn).
- [AI coding agent integration (EN)](https://flarelane.com/en/docs/skills): Install FlareLane Skills (`npx skills add flarelane/flarelane-skills`) so an AI coding agent like Claude Code, Codex, or Cursor can wire up the SDK, events, and user tags from natural-language requests. Localized to ko/ja/zh-cn.
- [Blog (EN)](https://flarelane.com/en/blog/): CRM marketing guides and product deep-dives (also available in Korean).
- [Contact sales / demo](https://flarelane.com/en/contact/): Request a quote or a product demo.
- [Console](https://console.flarelane.com): Product login for existing customers.

## Pricing

Custom pricing based on usage (data traffic), features in use, and support level. Contact sales for an exact quote: [Contact sales](https://flarelane.com/en/contact/).