Connected Content
Overview
Section titled “Overview”Connected Content calls your API at the moment a message is sent and fills the response into the message. You can send values that aren’t stored in user attributes and are only known right before sending.
Example
Section titled “Example”What you write
{% connected_content https://api.example.com/stock?sku={{ tags.wishlist_sku }} :save stock %}{{ name | default: "Customer" }}, only {{ stock.count }} left of the item on your wishlist!What the recipient receives
FlareLane, only 3 left of the item on your wishlist!When to use it
Section titled “When to use it”| Use case | Example message |
|---|---|
| Real-time figures | ”You have 3,200 points expiring this month” |
| Stock and price alerts | ”Only 2 left of the item on your wishlist” |
| Values created right before sending | ”Enter coupon code ABC-1234” |
| Personalized recommendations | ”Today’s pick for you: running shoes” |
| Sensitive information | Loaded only at send time, never stored permanently in FlareLane |
Where you can use it
Section titled “Where you can use it”You can use it in any subject or content field that supports Liquid, on the message composer and template editor for immediate sends, scheduled sends, and journey automation.
| Available | Not available |
|---|---|
| Journey automation, Kakao Alimtalk, Kakao Brand Message, SMS, Email | Push (coming soon), In-app message (coming soon), Webhook |
How it works
Section titled “How it works”Writing an instruction in a message isn’t enough on its own. The API you call has to be ready first. If this is your first time, check steps 1 and 2 with your development team.
| Step | What to do | Who |
|---|---|---|
| Step 1 | Prepare the API to call | Developer |
| Step 2 | Register a credential if the API requires authentication | Marketer |
| Step 3 | Write the instruction in your message | Marketer |
| Step 4 | Check that values fill in correctly with a test send | Marketer |
| Step 5 | Send, schedule, or save a journey (instructions are checked automatically at this point) | Marketer |